UST Marketing Wins Industry Awards including Platinum for Creative Billboards during COVID Pandemic
University of St. Thomas Marketing & University Relations (MUR) Office won a coveted Platinum MARCOM Award from the Association of Marketing and Communication Professionals (AMCP) for its UST – Stay Safe. Be healthy COVID-19 billboards, which creatively spanned two sides of US 59/69 near Fannin Street.
AMCP is the industry’s preeminent third-party evaluator of creative work. The organization has judged more than 200,000 entries since its formation in 1994. Winners are selected from over 328 categories in Print, Web, Video, and Strategic Communications.
Overall, the MarCom Awards recognize the outstanding achievement by creative professionals involved in the concept, direction, design, and production of marketing and communication materials and programs. Entries come from corporate marketing and communication departments, advertising agencies, public relations firms, design shops, production companies, and freelancers.
These international awards, judged from more than 5,000 entries, celebrate the creative work of several members of the MUR team. Judges are industry professionals who look for companies and individuals whose talents exceed a high standard of excellence and whose work serves as a benchmark for the industry.
Platinum, Gold and Honorable Mentions, Oh My!
In addition to their Platinum Award, Rodriguez and Dodge, earned a Gold Award for the Cameron School of Business’ 40th Anniversary logo and Honorable Mentions for; its Be Your Bold Self billboards that featured a half lion, half student face campaign; UST’s 2019 Impact Report; and the Center for Faith & Culture Faithful Citizenship Dinner Program. MUR is overseen by Vice President Jeff Olsen.
A list of Platinum and Gold Winners can be found on the MarCom Awards website at www.marcomawards.com/winners.